Privacy Policy

Privacy Policy

We, PC Merch, take the protection of your personal data very seriously and strictly adhere to the rules of data protection laws. Personal data is collected on this website only to the extent technically necessary. In no case will the data collected be sold or disclosed to third parties for other reasons. The following explanation gives you an overview of how we ensure this protection and what kind of data is collected for what purpose.

Name and address of the data controller

The contact person and data controller for the processing of your personal data when visiting this website within the meaning of the EU General Data Protection Regulation (DSGVO) is

PC Merch (hereinafter “pcmerch”, “we” or “us”)
Grensstraat 11
7041GZ ‘S-Heerenberg
sales@pcmerch.com

1. Access data and hosting

You can visit our website without providing any personal information. Each time a web page is accessed, the web server merely automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of retrieval, transferred data volume and the requesting provider (access data) and documents the retrieval.

This access data is evaluated exclusively for the purpose of ensuring trouble-free operation of the site as well as the improvement of our offer. Pursuant to Art. 6 para. 1 sentence 1 lit. f) GDPR, this serves to safeguard our predominantly legitimate interests in a correct presentation of our offer as part of a balancing of interests. All access data will be deleted no later than 40 days after the end of your visit to our website.

Hosting services by a third party

Within the framework of processing on our behalf, a third party provider provides the services for hosting and displaying the website. This serves to safeguard our predominantly legitimate interests in a correct presentation of our offer within the framework of a weighing of interests. All data collected as part of the use of this website or in the forms provided in the online shop as described below will be processed on its servers. Processing on other servers will only take place as explained here.

This service provider is located in a country of the European Union or the European Economic Area.

2. Contact and interaction

When contacting us (via a contact form or e-mail), your details will be used for processing the contact request and completion thereof.

The data collected by us will be deleted after complete processing of your request, unless we still need your request for the fulfillment of contractual or legal obligations.

3. Data collection and use for contract execution and opening a customer account

We collect personal data if you voluntarily provide it to us as part of your order, when contacting us (e.g. via a contact form or e-mail) or when opening a customer account. Mandatory fields are marked as such, because in these cases we need the data to process the contract, or to process your request or open a customer account and you cannot complete the order and/or open an account, or send the request without providing this information. The data collected is shown in the respective input forms. We use the data communicated by you pursuant to Art. 6 para. 1 sentence 1 lit. b) GDPR for contract execution and processing of your requests. After contract execution or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the statutory tax and commercial retention periods, unless you have expressly consented to further use of your data or if we reserve the right to further data use, which is permitted by law and about which we inform you in this statement. You can delete your customer account at any time, either by sending a message to the contact person described below or via a function in the customer account provided for this purpose.

4. Data transfer

For the performance of the contract pursuant to Art. 6 para. 1 sentence 1 lit. b) GDPR, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the order process, we will forward the payment data collected to the bank commissioned with the payment and any payment service providers commissioned by us to process the payments or to the selected payment service. In part, the selected payment service providers collect these data themselves, as long as you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.

The same applies to the data transfer to our manufacturers or wholesalers in the cases in which they assume the shipping for us (third-party business).

We use payment service providers and shipping service providers based in a country outside the European Union. The transfer of personal data to these companies only takes place as necessary in the performance of the contract.

Disclosure of data to factoring agencies

To pursue our claims, we may assign them to third parties – factoring agencies. In the process of doing so, we will transfer your data to third parties for the purpose of pursuing our legitimate interests in accordance with Article 6 (1) (f) GDPR. We have a legitimate interest in the processing of your personal data to pursue our claims and to implement a viable debtor and risk management system.

We may disclose the following personal data to a mandated factoring agency:

Name, address, telephone number, email address
Claim data (including the details of the purchase transaction, gross amount and due date)

All transmitted personal data will only be stored for periods necessary to comply with statutory retention requirements or to establish a business relationship. You have the right to withdraw your consent. You can exercise this right by sending an email to our data protection officer. The contact details are provided above.

Disclosure of data to debt collection agencies

To pursue our claims, we may assign them to third parties – debt collection agencies. In the process of doing so, we will transfer your data to third parties for the purpose of pursuing our legitimate interests in accordance with Article 6 (1) (f) GDPR. We have a legitimate interest in the processing of your personal data to pursue our claims and to implement a viable debtor and risk management system.

We may disclose the following personal data to mandated debt collection agencies:

Name, address, telephone number, email address
Claim data (including the details of the purchase transaction, gross amount and due date)

Data transfer to shipping service provider

If you have given us your express consent to this during or after your order, we will forward your e-mail address and telephone number to the selected shipping service provider on the basis of such consent pursuant to Art. 6 para. 1 sentence 1 lit. a) GDPR so that the latter can contact you prior to delivery for the purpose of announcing or coordinating delivery. The consent can be withdrawn at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data collected for this purpose, unless you have expressly consented to the further use of your data or if we reserve the right to further data usage, which is permitted by law and about which we inform you in this statement.

DHL Express Germany GmbH
Sträßchensweg 10
53113 Bonn

DPD Germany GmbH
Wailandtstrasse 1
63741 Aschaffenburg

DPD (Nederland) B.V.
Westfields 1410
5688 HA Oirschot

UPS Europe SPRL/BVBA
Avenue Ariane 5
1200 Brussels Belgium

DACHSER Netherlands
Mega 3

6902 KL Zevenaar

5. E-mail newsletters and mail advertising

E-mail advertising with newsletter subscription

If you subscribe to our newsletter, we will use the required data or the data provided by you separately to regularly send you our e-mail newsletter based on your consent pursuant to Art. 6 para. 1 sentence 1 lit. a) GDPR.

You can unsubscribe from the newsletter at any time, either by sending a message to the contact person described below or via a link in the newsletter provided for this purpose. After unsubscribing, we will delete your e-mail address, unless you have expressly consented to the further use of your data or if we reserve the right to further data usage, which is permitted by law and about which we inform you in this statement.

The newsletter will be sent as part of processing on our behalf by a service provider, to which we pass on your e-mail address.

This service provider is located in a country of the European Union or the European Economic Area.

6. Data usage in payment processing

Credit check

If we make an advance payment, e.g. when buying on account, it is necessary for the conclusion of the contract, pursuant to Art. 22 para. 2 lit. a) GDPR, to obtain identity and credit information from specialised service companies (credit reference agencies). For this purpose, we will transfer your personal data required for a credit check.

Appropriate measures to safeguard your rights, freedoms and legitimate interests will be taken into account. You have the opportunity to present your point of view and to challenge the decision by making contact through the contact options described below. After contract execution, your data processed for this purpose will be deleted unless you have expressly consented to further use of your data or if we reserve the right to further data use, which is permitted by law and about which we inform you in this statement.

7. Cookies and web analytics

In order to make the visit to our website attractive and to allow the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our overriding legitimate interests in an optimised presentation of our offer within the framework of a weighing of interests pursuant to Art. 6 para. 1 sentence 1 lit. f) GDPR. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow us to recognise your browser the next time you visit our website (persistent cookies). The storage period can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the Help menu of each browser, which explains how to change your cookie settings. These can be found under the following links for the respective browser:

Failure to accept cookies may limit the functionality of our website.

Use of Google Analytics for web analysis

This website uses Google Analytics, a web analytics service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). Google Analytics uses cookies and similar technologies to help us analyse and improve our website based on your user behavior. The data collected in this context can be transmitted by Google for evaluation to a server in the US and stored there. In the event that personal data is transferred to the US, Google has agreed to the EU-US Privacy Shield . However, your IP address will be truncated before the usage statistics are evaluated so that no one can make inferences about your identity. For this purpose, Google Analytics has been enhanced on our website with the code “anonymizeIP” to ensure anonymous collection of IP addresses.

Google will process the information obtained through cookies in order to evaluate your use of the website, to compile reports on website activity for website operators and to provide other services related to website activity and internet usage.

You can configure your browser, as described above, to reject cookies, or you can prevent the collection of data generated by cookies and related to your use of our websites in the cookie settings of Google’s privacy policy. Alternatively, you can also prevent the processing of such data by Google, by downloading the Google-provided browser add-on and install it (the latter does not work on mobile devices).

As an alternative to the browser plug-in, you can click on this link to prevent the collection by Google Analytics on this website in the future. An opt-out cookie is stored on your device. If you delete your cookies, you must click on the link again.

Further information can be found in the Privacy Policy of Google Analytics.

Google reCAPTCHA

For the purpose of protection against misuse of our web forms as well as against spam, we use the company’s Google reCAPTCHA service of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google) in some forms on this website. By checking a manual entry, this service prevents automated software (so-called bots) from performing abusive activity on the site. Pursuant to Art. 6 para. 1 sentence 1 lit. f) GDPR, this serves to safeguard our predominantly legitimate interests in the protection of our website from misuse as well as in a trouble-free presentation of our online presence within the framework of a weighing of interests.

Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, as part of the review methods that allow an analysis of the use of the website by you, such as cookies. The information collected automatically about your use of this website, including your IP address, is usually transmitted to and stored by Google on servers in the US. In addition, other cookies stored by Google services in your browser are evaluated by Google reCAPTCHA.

Personal data will not be read or saved from the input fields of the respective form. Google is certified under the EU-US Privacy Shield. An up to date certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield. You can prevent Google from collecting the data (including your IP address) generated by JavaScript or the cookie and related to your use of the website and from processing this data by Google by setting your browser settings to prevent the execution of JavaScript or the setting of cookies. Please note that this may limit the functionality of our website for your use.

More information about Google’s Privacy Policy can be found here.

Google fonts

This website uses the “Google Fonts” script code provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). This serves to protect our predominantly legitimate interests in a uniform presentation of the contents on our website in accordance with Art. 6 para. 1 lit. f) GDPR.

Within this framework, a connection is established between the browser you are using and Google’s servers. As a result, Google learns that our website has been accessed via your IP address. Google is certified under the EU-US Privacy Shield. An up to date certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.

Further information about the data processing by Google can be found in the privacy policy ofGoogle.

8. Cookies for online advertising

We also use cookies and similar technologies for advertising purposes. Some of the access data used when accessing our website is used for interest-based advertising. By analysing and evaluating this access data, we are able to present you personalised advertising on our website and on the websites of other providers. This means advertising that suits your actual interests and needs.

The legal basis for the data processing described in the following section is Article 6 (1) sentence 1 lit. f) GDPR based on our legitimate interest in providing you with personalised advertising.

In the following section, we would like to explain more about these technologies and their providers.

In particular, the data collected may be

the IP address of the device,
the date and time of access,
the identification number of a cookie,
the device identifier of mobile devices
technical information about the browser and the operating system.

However, the data collected is stored exclusively under a pseudonym so that no direct conclusions can be drawn about the persons involved.

You can deactivate the option to save these cookies at any time in the system settings of your browser and delete existing cookies. Furthermore, there are extensions / plugins for browsers that prevent the placement of cookies. Each user can also view the offer without cookies. If you do not accept cookies, however, this may restrict the functionality of our offer.

In the following descriptions of the technologies we use, you will find information on the possibilities of refusing our analysis and advertising measures by means of an opt-out cookie. Please note that after deleting all cookies in your browser or using another browser and/or profile later, an opt-out cookie must be placed again.

Below we describe the possibilities of refusing our analysis and advertising measures. Alternatively, you can exercise your opt-out by posting your opt-in preferences on the websites of Digital Advertising Alliance or European Interactive Digital Advertising Alliance (EDAA) , which provide bundled opt-out options from many advertisers. Both sites allow opt-out cookies to deactivate all advertisements at once for the providers listed, or alternatively to make the settings individually for each provider. On an iOS device, you can also use the “No Ad Tracking” setting, and, on an Android device, the “Disable Personalised Advertising” setting to prevent interest-based ads from showing.

8.1 Google Ads

Our website uses Google Ads (formerly Google Adwords), a service of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”). Google uses cookies and similar technologies to show you advertisements that are relevant to you. Use of these cookies enables Google and its affiliate websites to post advertisements based on previous visits to our or other sites on the Internet. The data collected in this context can be transmitted by Google for evaluation to a server in the US and stored there. In the event that personal information is transferred to the US, Google has agreed to the EU-US Privacy Shield .

You have the option of setting advertising preferences. If these settings are restricted, no personalised advertisements will be placed. If you use these settings without a Google account, your advertising preferences will only be saved until you delete your cookies in your browser or device.

Since only Google has access to your user data, we recommend that you contact Google directly if you wish to request information or have other questions about your rights as a user (e.g. the right to deletion).

As a registered user of Google you have the option of viewing your collected data or to have it exported here . Your Google account and associated data can be deleted here.

Furthermore, we recommend that you carry out the Google-provided Privacy Checkup , which you perform by means of the activity settings and the setting for personalised advertising.

More information can be found in Google’s Privacy Policy.

9. Our online presence on Facebook, Google, Twitter, Instagram

Our presence on social networks and platforms facilitates better, more active communication with our customers and interested parties. This is how we inform you about our products and ongoing promotions.

When you visit our online social media sites, your information may be collected and stored automatically for marketing research and promotional purposes. From this, usage profiles are created using pseudonyms. These can be used, for example, to place advertisements on and off the platforms that are likely in line with your interests. For this purpose, cookies are generally used on your device. These cookies store visitor behavior and the interests of users.

This privacy policy applies to the following pages / profiles:

Facebook
Yet to be created

Twitter
Yet to be created

Instagram
Yet to be created

YouTube
Yet to be created

9.1 Responsibilities

Information on the data controller responsible for subsequent processing as defined by the EU General Data Protection Regulation (GDPR) can be found in the first paragraph of this privacy policy. If there are shared responsibilities for any of our social media channels, you may refer to this information in the relevant paragraph.

9.2 Which data is collected and why are we collecting this data?

You will find us in various social media channels in order to be able to communicate with you and offer you our products.

The providers of these media who make these platforms available to us collect and process personal data independently or jointly with us.

PC Merch only processes your data independently under certain conditions, even if this data is not collected by the provider of the social network. If PC Merch shares your posts, responds to posts or messages, or independently posts and makes references to your account / profile, the data you publish on your social network, such as your username, will be processed by PC Merch and shared with other users associated with PC Merch.

In the following paragraphs we will inform you in more detail which of your data is processed in the respective social networks, what purposes this processing serves and how you can object to it. Subsequent processing is carried out on the basis of the legitimate interest pursuant to Art. 6 para. 1 lit. f) GDPR, unless otherwise specified in the respective paragraph.

Further information on our handling of personal data can be found in pcmerch’s Privacy Policy.

9.3 Rights of visitors and users

Since only the provider / operator of the respective social network has complete access to the user data, PC Merch recommends that you contact the provider / operator directly, if you would like to request information or have other questions about your rights as a user (e.g. the right to deletion). Further information and assistance can be found in the corresponding paragraphs of the social network.

In case of questions or assertion of your rights to information blocking or deletion of data, which is processed by PC Merch, you can reach our data protection officer under the abovementioned contact details.

9.4 Facebook and Instagram

The European Court of Justice (ECJ) decided in its judgement of 5 June 2018 that the operator of a Facebook fan page is responsible for the processing of personal data jointly with Facebook.

By accessing or interacting with one of our Facebook fan pages / Instagram fan pages listed above, personal data will be processed by Facebook and PC Merch.

PC Merch is jointly responsible for the operation of these Facebook fan pages / Instagram fan pages with:

Facebook Ireland Ltd. (hereinafter “Facebook”), 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland

PC Merch is aware that Facebook processes the data of visitors and users of this Facebook fan page / Instagram fan pages for the following purposes:

Advertising (analysis, creation of personalised advertising)
Creation of user profiles
Market research

Facebook uses cookies to store and further process this information, whether or not you have a Facebook account / Instagram account. Cookies are regularly saved on your device when visiting a Facebook fan page / Instagram fan page. If you have a Facebook profile / Instagram profile and are logged in to it or log in later, the storage and analysis also takes place across devices. The use of these cookies is decided by Facebook alone. PC Merch has no influence on this.

Further details on the use of cookies by Facebook can be found in the Data Policy and the Cookie Policy of Facebook as well as the Privacy Policy and the Cookie Policy of Instagram.

Above all, cookies are placed to show you personalised advertising. This is done by showing you ads on Facebook and Instagram from Facebook advertisers whose websites you have previously visited. In addition, cookies make it possible to compile statistics on the use of a Facebook fan page / Instagram fan page so that Facebook and PC Merch can understand the usage. PC Merch only has access to the statistics of the Facebook fan pages / Instagram fan pages, which it has created itself.

The collection of your data by cookies in the context of the use of our Facebook fan pages / Instagram fan pages is not required by law or by contract. Also, this is not required for a contract to be concluded. There is therefore no obligation to submit your data to Facebook. However, the non-transmission of your data (e.g. by blocking cookies) has the consequence that we may only be able to show you the fan page to a limited extent.

Your data may be passed on to Facebook Inc. in the US via the cookies. Facebook is certified for the EU-US Privacy Shield, which means that Facebook has to comply with a standard of data protection for users in Europe comparable to the European standard required by the European Commission. More information on the Privacy Shield status of Facebook, can be found here .

The transmission and further processing of your personal data to third countries, such as the US, as well as the associated potential risks, cannot be ruled out by PC Merch as the operator of the Facebook fan page / Instagram fan page.

Analysis of data

The “Insights” of the Facebook fan page / Instagram fan page provide statistical data of different categories for PC Merch. These statistics are generated and provided by Facebook. As website operator, we have no control over the generation and display of this information. PC Merch cannot prevent the generation and processing of this data. For a specified period as well as for the categories fans, subscribers, reached persons and interacting persons, PC Merch provides the following data on our Facebook fan page / Instagram fan page via Facebook:

Total page views, likes, page activity, post interactions, reach, video views, post coverage, comments, shared content, responses, percentage of men and women, country and city origin, language, views, and clicks in the store, clicks on the route planner, clicks on phone numbers. Data on the Facebook groups linked to this Facebook fan page / Instagram fan page is also provided in this way. Due to the constant development of Facebook, the availability and processing of data changes, with the result that PC Merch refers to the above-mentioned Facebook Privacy Policy for further details.

PC Merch uses this aggregated data to make the posts and activities of PC Merch on this Facebook fan page / Instagram fan page more attractive to visitors and users. For example, PC Merch uses the age and gender distributions for a customised contact and the preferred visiting times of visitors and users for optimised scheduling of posts. Information about the type of end devices used by users helps PC Merch to adapt the posts optically and structurally. According to the Facebook / Instagram Terms of Use, which each user has consented to when creating a Facebook profile / Instagram profile, PC Merch can identify subscribers and fans of the site and view their profiles and other shared information.

Objection options (opt-out)

If you have a Facebook account, you have the option to set advertising preferences . If these settings are restricted, no personalised advertisements will be placed.

You can deactivate the option to save the cookies placed and the associated collection of your personal data at any time in the system settings of your browser and delete existing cookies. Furthermore, there are extensions / plugins for browsers that prevent the placement of cookies.

European users also have the option of preventing Facebook from placing cookies via the European Interactive Digital Advertising Alliance .

Rights of visitors and users

Since only Facebook has full access to the user data, PC Merch recommends that you contact Facebook directly if you would like to request information or to ask other questions about your rights as a user (e.g. right to deletion).

As a registered user of Facebook, you have the ability to view, export, or delete your collected information here .

As a registered user of Instagram, you have the ability to view or export your collected data here. More information about privacy and security at Instagram can be found here .

If you no longer wish to receive information from us in the future and object to the data processing associated therewith, please cancel your link to pcmerch’s Facebook fan page / Instagram fan page by using the functions “I no longer like this page” and/or “No longer subscribe to this page” and/or “Do not follow”.

9.5 Twitter

When you visit our Twitter page, Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 IRELAND (hereinafter referred to as “Twitter”), acts as the operator of personal data related to Twitter. What data is processed by Twitter and for what purposes it is used, see the Privacy Policy of Twitter.

The data collected in this context can be transmitted by Twitter for evaluation to a server in the US and stored there. In the event that personal data is transferred to the USA, Twitter has agreed to the EU-US Privacy Shield , i.e. Twitter must comply with a data protection standard for users in Europe that has been found by the European Commission to be comparable with the European standard.

When you use Twitter, your personal information is processed by Twitter – including the collection, transmission, disclosure and use of your information in the United States of America, Ireland and all other countries in which Twitter conducts business. In addition to information such as username, name, e-mail address and telephone number, all voluntarily entered data as well as the contact details of your address book can be processed.

In addition, Twitter will also process any actions you have taken, such as sharing content, viewing Twitter content, sharing your personal messages with other users, GPS data, wireless network information, and your IP address, which will enable targeted advertising or other information to be displayed to you.

PC Merch has no influence or control over the nature and extent of the data processed by Twitter or disclosed to third parties.

Analysis of data

Under certain circumstances, Twitter uses analysis tools for analysis. PC Merch only receives certain non-personal information from Twitter regarding individual Twitter activities, such as clicks on the profile or individual messages (“Tweets”). The data collected by Twitter via analysis tools has not been commissioned by PC Merch and PC Merch has no influence or possibility whatsoever to prevent such processing.

Even if you have not created a profile on Twitter, information about the content you view can still be processed by Twitter via so-called “log files”. These include the IP address, Internet or mobile provider, browser type and version, information on the operating system or terminal device, the page accessed, the page previously accessed (if you opened the current page via a link and did not enter it directly in the address bar), your location, search terms used (if you opened the current page via a search engine) and cookie information.

Twitter uses cookies for the storage and further processing of this information, regardless of whether you have a Twitter profile or not. Cookies are regularly stored on your terminal device when you visit a Twitter page or third-party websites with Twitter buttons or widgets. If you have a Twitter profile and are logged in to it or log in later, the storage and analysis also takes place across devices. The use of these cookies is decided by Twitter alone. PC Merch has no influence on this.

Further details on the use of cookies by Twitter can be found in Twitter’s Privacy Policy and Cookie Policy .

The transfer and further processing of personal data of visitors and users to third countries, e.g. the US, as well as the associated possible risks for visitors and users cannot be excluded by PC Merch as the operator of the Twitter site.

Objection options (opt-out)

With a Twitter account, you have the option of making settings concerning advertising preferences . If these settings are restricted, no personalised advertisements will be placed.

Furthermore European users have the ability to prevent the placement of cookies by Twitter on the Digital Advertising Alliance website.

On an iOS device, you can also use the “No Ad Tracking” setting, and, on an Android device, the “Disable Personalised Advertising” setting to prevent interest-based ads from showing.

Rights of visitors and users

As only Twitter has access to your user data, PC Merch recommends that you contact Twitter directly if you want to make requests for information or have other questions about your rights as a user (e.g. the right to deletion). As a registered user of Twitter you have the option of viewing or exporting your collected data here. In order to be able to delete an account and the associated data, these must first be disabled. Automatic deletion takes place after 30 days. More information about your data collected by Twitter, can be found here .

9.6 YouTube

When you visit our YouTube channel, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “YouTube” or “Google”), as the operator of YouTube, processes personal information. The data processed by YouTube and the purposes for which it is used can be found in Google’s Privacy Policy.

The data collected in this context can be transmitted by Google for evaluation to a server in the US and stored there. In the event that personal data is transferred to the United States, Google has agreed to the EU-US Privacy Shield , i.e. Google must comply with a data protection standard for users in Europe that has been found by the European Commission to be comparable to the European standard.

When you use YouTube, your personal information is processed by Google – including the collection, transmission, disclosure and use of your information in the United States of America, Ireland and all other countries in which Google operates. In addition to information such as username, name, email address and telephone number, all voluntarily entered data can be processed.

In addition, Google will also process any actions you have taken, such as subscribing to channels, videos viewed, evaluation of a video, what content is shared, video commentaries as well as GPS data, wireless network information, and your IP address, which will enable you to receive targeted advertising or receive other displayed information.

PC Merch has no influence or control over the nature and extent of the data processed by Google or disclosed to third parties.

Analysis of data

YouTube uses analysis tools to analyse the uploaded videos. Google only receives certain non-personal data from Google related to individual video activities, such as the clicks on a video, average playback time, sources of traffic or demographics (number of male and female viewers and countries of access). The data collected by YouTube via analysis tools has not been commissioned by PC Merch and PC Merch has no influence whatsoever on how to prevent this processing.

Even if you have not created a profile on Google, information about the content you view can still be processed by Google via so-called “log files”. These include the IP address, Internet or mobile provider, browser type and version, information on the operating system or terminal device, the page accessed, the page previously accessed (if you opened the current page via a link and did not enter it directly in the address bar), your location, search terms used (if you opened the current page via a search engine) and cookie information.

YouTube uses cookies to store and further process this information, whether or not you have a Google profile. Cookies are regularly stored on your device when visiting a YouTube or Google page or on third-party websites with Google buttons or widgets. If you have a Google profile and are logged in to it or log in later, the storage and analysis also takes place across devices. Google alone decides on the use of these cookies. PC Merch has no influence on this.

Further details on the use of cookies by Google can be found in Google’sPrivacy Policy and Cookie Policy.

The transmission and further processing of personal data of visitors and users to third countries, such as the US, as well as the associated potential risks for visitors and users cannot be ruled out by PC Merch as the operator of the YouTube channel.

Objection options (opt-out)

You have the option of adjusting settings for advertising references . If these settings are restricted, no personalised advertisements will be placed. If you use these settings without a Google account, your advertising preferences will only be saved until you delete your cookies in your browser or device.

Furthermore European users have the ability to prevent the placement of cookies by Google on the European Interactive Digital Advertising Alliance (EDAA_ website.

On an iOS device, you can also use the “No Ad Tracking” setting, and, on an Android device, the “Disable Personalised Advertising” setting to prevent interest-based ads from showing.

Rights of visitors and users

As only Google has access to your user data, PC Merch recommends that you contact Google directly if you want to make requests for information or have other questions about your rights as a user (e.g. the right to deletion). As a registered user of Google you have the option of viewing your collected data or to have it exported here . Your Google account and associated data can be deleted here.

Furthermore, we recommend that you carry out the Google-provided Privacy Checkup , which you perform by means of the activity settings and the setting for personalised advertising.

10. Contact options and your rights

As a data subject, you have the following rights:

· in accordance with Art. 15 GDPR, the right to demand information about your personal data processed by us in the scope specified therein

· in accordance with Art. 16 GDPR, the right to immediately demand the correction of incorrect or completed personal data stored by us

· in accordance with Art. 17 GDPR, the right to demand the deletion of your personal data stored by us, unless the further processing is required

· to exercise the right to freedom of expression and information

to fulfill a legal obligation
for reasons of public interest or
to assert, exercise or defend legal claims

· according to Art. 18 GDPR the right to demand the restriction of the processing of your personal data, as far as

the accuracy of the data is disputed by you
the processing is illegal, but you reject its deletion

· we no longer need the data, but you need it for asserting, exercising or defending legal claims or

· you have objected to the processing in accordance with Art. 21 GDPR

· according to Art. 20 GDPR, the right to receive your personal data, which you have provided us, in a structured, common and machine-readable format or to request the transfer to another data controller

· according to Art. 77 GDPR the right to complain to a supervisory authority. In general, you can contact the supervisory authority of your usual place of residence or work or our company headquarters

For questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data and revocation of granted consent or objection to a particular use of data, please contact us directly via the above contact options.

Right of objection

Insofar as we process personal data as described above in order to safeguard our predominantly legitimate interests as part of a weighing of interests, you may object to this processing with effect for the future. If the processing is for the purpose of direct marketing, you can exercise this right at any time as described above. Insofar as the processing takes place for other purposes, you are only entitled to a right of objection if there are reasons that arise from your particular situation.

After exercising your right of objection, we will not process your personal data further for these purposes unless we can prove compelling reasons for processing worthy of protection which outweigh your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.

This does not apply if the processing is for direct marketing purposes. Then we will not process your personal data further for this purpose.

11. Status of information

Status of information / last amended: 18.12.2020